Informing the masses: Division II Web site keeps fans updated
By Sarah Ishak
May 3, 2007
Division II football is riveting, competitive and blessed with loyal fans, but Division I football is still the media’s darling. Division II fans are often frustrated by the limited and scattered information available for teams and conferences.
One fan changed that when he launched d2football.com, a site geared towards Division II teams and conferences. Brandon Misener, a graduate of Division II Northwest Missouri State, said he encountered problems finding information about his alma mater and the teams in its conference. Misener said he quickly learned major news outlets have no interest in covering Division II because the money and following is not as strong as Division I sports.
“They deliver more hits and deliver more money,” Misener said of Division I. “It’s all about the money. You have to work a lot harder for it [at Division II].”
Misener believed there would be a demand for a site that gathered all the scattered Division II information in one spot. In 2000, with the help of a web designer, Misener launched d2football.com.